Human-driven business advice from a lifetime of experience.

  • What we offer?

    • One on one virtual sessions with a globally experienced business development professional.
    • We critique your idea and provide unbiased assessment and validation.
    • In just 60 minutes we will work through a lean-canvas plan process.
    • Your idea is validated on the spot as a Go! or potentially a No Go!

  • Why use us?

    I have started businesses that have succeeded, but also learnt from businesses that have failed. I am passionate about the art of founding a business. I also know from experience that assessing new startup ideas should follow a structured and disciplined approach. So I apply this methodology to your business idea. My Go/No Go advice is meant to protect you from those mistakes I have made along the way.

  • How does it work?

    • I simply charge €150 for each virtual 60-minute consultation.
    • Together we explore your idea and progress to date, and work on completing a one-page business plan.
    • You get to keep our lean canvass plan that is ready for use with investors, partners, banks or angels.
    • I will give you a strong Go! or No Go! advice at the end of our session.
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What do I get for my money?

  • Often Entrepreneurs and Founders can be surrounded by those who only say "yes", this is dangerous as you never get the critical analylsis of your idea that you really need. I can give you this critique, and it can be done with tact and empathy. I appreciate this is your new baby!
  • Real-world advice, not from AI but from a human with 25+ years business experience across the world
  • We will work through a lean-canvas business plan ready for use with your investors, bank or potential new hires.

Which industries do I work with?

  • Retail and Wholesale
  • Medtech and Medical Device Manufacturers
  • Healthcare and General IT
  • Medical Imaging and Radiology
  • General Sales and Marketing
  • Trades and Construction

How is your idea protected?

1. Simply book an appointment.

2. We contact you within 24 hours to arrange a suitable day/time to have our session.

3. We sign a data protection agreement meaning your ideas and IP remain confidential.

4. We meet and create your lean canvass plan together.

Made in Ireland

Based in Dublin, Ireland we offer our virtual service to clients all around the world since 2020 and have a real passion for startup success.

You can trust our advice because business development is both a discipline and an artform. We believe we have perfected the art of business startup, and are keen to share our real-world experience with you as you start your journey to starting your own business.

Lets have a conversation...